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    A Real Talk about Fake Pills with Ed Ternan, Founder of Song for Charlie

    Michael Brown
    Michael Brown
    Michael W. Brown is the global director of counter-narcotics technology at Rigaku Analytical Devices. He has a distinguished career spanning more than 32 years as a Special Agent for the Drug Enforcement Administration (DEA). Most recently he was the DEA Headquarters staff coordinator for the Office of Foreign Operations for the Middle East-Europe-Afghanistan-India. Prior to that he served as the country attaché in India and Myanmar providing foreign advisory support for counter narcotic enforcement. He also spent 10 years in Pakistan as a special advisor to the US Embassy on various law enforcement issues. Michael is a graduate of the United States Ranger Training Battalion and has a master’s degree in Interdisciplinary Technology and Management from the University of Eastern Michigan.
        

     

    After the sudden loss of their son Charlie to a counterfeit Percocet pill that contained illicit fentanyl, Ed and Mary Ternan created Song for Charlie with one goal: to bring awareness to counterfeit prescription pills sold online targeting young people.  Ed Ternan believes the best way to address the problem is to reduce the demand for prescription meds by offering healthier alternatives for managing stress.  The Ternans are also determined to cut through the misinformation that exists about pills and educate the most vulnerable group - young people between the ages of 13-24 - in messaging and campaigns that resonate with them. 

    Join us as we discuss:

    • The use of social media by drug traffickers to target young people
    • The influence of cultural narratives, such as the glamorization of drug use in music and by influencers
    • National Fentanyl Awareness Day: May 9, 2023


     

    Views expressed in this material are opinions of the host and the guest, and do not necessarily reflect the views of Rigaku Analytical Devices.

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